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Endesa Net Factory - An innovative developer of
Power Line Communications (PLC) technology, and a Subsidiary of one of
the largest Utility providers operating in Spain and Latin America.
When Endesa Net Factory launched its large-scale endeavor pilot to
supply telecommunication and IP services over its existing power lines,
it faced many challenges. Choosing MaxBill to be the focal point and base
information system for the project's Customer Relationship Management (CRM),
Billing and financial management, enabled Endesa Net Factory to potentially
control the "last mile" into the homes of their 20 million worldwide
customers for utility, as well as, IP and telecommunication services.
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- Endesa Net Factory is a subsidiary of Endesa, one of the largest
electricity providers operating in Spain and Latin America, and
is responsible for initiating innovative technology projects.
Endesa Net Factory, along with the consulting services of Arthur
D Little, launched a large-scale Power Line Communication (PLC)
pilot with the objective of testing the delivery of Internet,
VoIP and data services to households, SOHOs and SMEs by way of
electricity power lines.
- THE PLC PROJECT
- The PLC pilot is targeting 3,000 households in Zaragozza, Spain
for a period of two years. Endesa invested in this localized project
to examine the operational issues of such an endeavor as well
as to get an understanding of the market's reaction to and the
implications of implementing PLC service prior to moving to commercial
deployment nationwide or even worldwide. Once this pilot is deemed
successful, Endesa will look to service to their entire subscriber
base of 22 million connected customers.
One of the operational issues Endesa looked to investigate was
that of an appropriate CRM and financial solution for such an
innovative project. Endesa chose MaxBill to be the focal point
and the base information system for the project's Customer Relationship
Management (CRM), Billing and financial management. Following
the Functional Verification Process (FVP) and a few months of
intensive development and implementation efforts, the system entered
into production.
Benefits of the MaxBill System for the PLC project:
- Full multilingual and multi-currency functionality from one
system implementation
- Customer-centric Customer Care including:
- Sales and Campaign Management:
- Order Management
- Trouble Ticketing
- Convergent rating and billing capabilities
Flexibility and Scalability
- Internet-enabled, allowing eCRM & secure EBPP
- Tools for service and revenue assurance
- Efficient system implementation.
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Endesa